OK Go “This Too Shall Pass” video is amazing!
Mousetrap (game)
|
|
After my last post of the video my buddy and I made, I thought I’d follow it with another video I just discovered that I really liked. This is OK Go’s video of their song This Too Shall Pass. They created a very complex Rube Goldberg-like machine that took up two stories of a warehouse in LA. It was built by the band and members of Syyn Labs and took several months and about 60 people to create It was shot on February 11 and 12, 2010. It took about 30 people an hour to reset the machine after each run. It took 60 takes to get just the right video with most of those takes only lasting about 30 seconds till something went wrong, stopping the production.
This video brought back memories of my childhood and the game Mousetrap
. In retrospect, I have no idea how you were supposed to play the actual game. We would just build the mousetrap and activate it.
It also brought back memories of the old MTV and some of the great music videos they used to play back when they had something to do with music.
Be sure to watch the video below in high def if your computer can handle it. You wouldn’t want to miss any details. Why are the band members wearing coveralls with paint spatters on them? Watch to the end to find out. Scroll down after the video for more (spoilers).
This video is even more amazing when you consider that there are a few points where the "machine" is synced with the music (the drinking glasses, window shades, etc.). And, did you notice, it’s one single camera shot (that’s some cameraman!).
A few details I noticed (spoilers)…
The pile of smashed TV’s, presumable from practice runs.
A previous paint-splattered background paper on a wall with 4 band member outlines.
A few moments when you can catch the guys running to their next position (just after the typewriter between the wooden background, just before the file cabinet falls).
A cameo appearance of their famous "treadmill" video.
Oh. Yes. And it’s not a bad song either.
Just before posting this I discovered a "making of" video series! Here they are…
I just noticed that you can see the cameraman in the silver ball toward the end of the video.
[…] March 3 we posted about OK Go’s amazing "This Too Shall Pass" video with one of the most incredible Rube Goldberg devices we’ve ever seen. In that […]
Just wanted to point you to a TEDtalk from the director of the video, Adam Sadowsky of Syyn Labs.
http://www.ted.com/talks/adam_sadowsky_engineers_a_viral_music_video.html
Nice job, that.
[…] One might have thought that their very popular treadmill video would be a one-hit-wonder, never to be outdone. (Not me, of course. I never doubted them for a second.) But they followed that up with their amazing Rube Goldberg Machine video. […]