Cool Toy of the Day: Hasboro Reinvents the ViewMaster with my3D

View-Master my3D

This is awesome!

Hasboro has reinvented the View-Master.

OK, at first that sounds like a really bad idea, and maybe it is. We’ll see. They’ve tried to update the View-Master before and I thought it sucked. One example is the Talking View-Master. I used to like to listen to the Jurassic Park Lost World one just because it sounded so bad. I liked the slide that said "Mommy is angry". I’m easily amused.

The View-Master is obviously a classic toy. The basic version has remained unchanged for many years. I have View-Master reels that belonged to my father when he was a child and they work with current viewers. Classic.

But this sounds great. At least to me. It’s the View-Master my3D. It’s basically 3D lenses in a device that will hold an iPhone or iPod Touch at the other end. In it’s most basic form it will view 3D images just like the original View-Master. But with both free and paid apps, it could be much, much more. For example, with the motion sensing capabilities of the iPhone, 3D images can move around as you move your head, so you can be looking around at an entire 3D environment. There will certainly also be 3D movies, trailers, etc. And there will also be 3D games. This could be great.

The View-Master my3D will be available in Spring at a price of about $30.00. Presumable, it will include at least one app. Of course, it will also require and iPhone or iPod touch. I will be looking for it at Toy Fair in February. Check back.

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