How long is your snake?
Measuring snakes on my desk
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Sometimes my job is very surreal. This morning I find myself measuring rubber snakes.
The other day we had an order for the Amazon Tree Boa (my favorite of the snakes we sell). When the customer received it they felt that it was far smaller than was on our website. The description on our site lists the guy as 56 inches long (which is what the manufacturer says). The customer measured it at 50 inches.
I try to be as accurate as possible in describing our toys and I never just use the description the manufacturer uses because I don’t like "puffery" (with apologies to Domino’s) and don’t feel they are always adequate. So I do research, I check out the toy myself, sometimes I play with it, and I write my own descriptions.
Well, after measuring the Amazon Tree Boa myself, I found he fell a little short of 56 inches. Yes, it’s true, I’m not perfect. I measured him at about 51 inches from the tip of his nose to the end of his tail. I used string to measure every twist and turn in his body, then measured the string.
So, this morning I have updated the description with a slightly more accurate one.
And I spent my morning measuring a plastic boa constrictor.
[…] I’ve mentioned in the past, I try to be very careful with our descriptions at Dave’s Cool Toys and it irks me to see this kind of false-advertising on […]